Tuesday, February 25, 2020

Case study analysis Example | Topics and Well Written Essays - 1000 words - 4

Analysis - Case Study Example For this case, the hotel ventured into launching a nationwide campaign for to go green without losing its customers. The firm had a challenge of balancing its corporate strategies with environmental management plans (Slye, 2015). The hotel needed a personnel, who could engineer the delivery of excellent and trendy hotel experiences and at the same time, reduce the hotel’s ecological footprints. The hotel chose on Business Evolution Consulting as the project manager and the latter firm helped to formulate a plan called the Kimpton EarthCare (Slye 2015). The program so far has remarkable benefits to both the hotel group’s management and customer experience. Planning the project occurred in three phases, the first of which was of remarkable success. The remaining two faces of the project are yet to be completed. They include a recycling project, and replacement of the hotel equipment including fabrics with organic materials. The two latter projects faced objection from a section of stakeholders. In ensuring proper and reasonable arguments on the returns from investing in the two projects, there is a need for a review of fundamental lessons from the first project. The first lesson for stakeholders is the fact that the firm has a desire for excellence and creation of difference in approach to balance between corporate strategies and management of the environment. For such a case, it is justified all stakeholders in the corporation should consider that there has already been past success (Silverman & Thomas, 2006). Success is because the company put the project as a part of its vision. There is a generalized ideology for the advocacy for environmental care among the business across the globe. The company already has a history of venturing into managing the environment, which makes it unique among the customers. Some people may consider that the Green initiative is no longer news to the public because the corporate headquarters has the plan

Saturday, February 8, 2020

Preparing a Comprehensive Case Analysis Assignment

Preparing a Comprehensive Case Analysis - Assignment Example Besides, corruption, mismanagement, and overstaffing are among some of the key factors that pose as threats to most public companies. This manuscript will effusively analyze Gander Mountain Company by stating its challenges, key strengths, and apparent weaknesses. In addition, it intends to devise an all-inclusive strategy on how to solve such concerns. Existing Objectives and Strategies Gander Mountain is a public company, whose main intentions are to provide outstanding services to its clientele at exceptionally subsidized costs. This is in an attempt to maintain the dependability of their clientele, as well as improve the public image of the company. Moreover, the firm plans to spread out their products to the public by increasing the number of outlets in the US. The firm also plans to boost its annual revenue by making more sales and dropping the expenses (David, 2011). Moreover, the firm intends to improve customer satisfaction by adding value to their current goods and services , therefore, bring in a new line of assorted products and services. Environmental Opportunities and Threats Gander Mountain possesses various strengths significant for its growth and advantage over its competitors. For instance, the firm has created a wide network of reliable customers. Additionally, the company boasts of another group of potential customers. This opportunity will boost the firms’ growth if exploited to the maximum (David, 2011). Additionally, the firm boasts of its powerful link and interactions with its suppliers. This ensures that goods and services provision to their customers is constant and timely. The management team of Gander Mountain is extremely qualified and thus devotes their experience to the ultimate growth of the firm. Besides, the firm experiences a key weakness in its competitive front. Various entrepreneurs have ventured into this industry, therefore, posing a significant threat on the firms goals of expanding outlets within the nation. Addi tionally, the number of former loyal customers has significantly diminished. This may have resulted from the economic recession that has seen the lay-off of many customers. This incapacitates the clients financially, and hence the firm experiences this sudden drop (David, 2011). Therefore, the firm ought to shield itself from the threats of competitors and reduced clients. This is only possible by offering high quality products, as well as services at subsidized prices. This will retain the current customer, and attract more customers into purchasing these products and services (David, 2011). However, this comes at some costs, but the firm will achieve its ultimate goal of growth and increased profitability. Competitive Profile Matrix The table below depicts the competitive Profile Matrix for Gander Mountains, Bucker’s Incorporated, and Kirk’s company. The pricing of goods and services at Gander Mountain is relatively low as compared to its competitive counterparts. Th is is a strategic plan to outshine most of the potential threats of the firm. However, the quality of these products and services offered is exceptionally high. Additionally, Gander Mountain has employed various types of media advertising. This has aided significantly in mounting the number of clients, thus increasing their sales. Moreover, most of their customers depict loyalty to the company, therefore, creating an extensive customer network (David, 2011). The annual revenue for the firm has